Senior Sports Marketing Strategist (Remote)

Our client, a dynamic leader in the leisure and sports industry, is seeking a highly motivated and experienced Senior Sports Marketing Strategist to join our fully remote team. This is an exciting opportunity to shape and execute innovative marketing campaigns that drive engagement and brand loyalty across diverse sports verticals. The ideal candidate will possess a deep understanding of sports culture, consumer behavior, and the digital marketing landscape. You will be responsible for developing comprehensive marketing strategies, overseeing campaign execution, and analyzing performance metrics to optimize results. This role requires a proactive approach, exceptional creativity, and the ability to collaborate effectively with cross-functional teams, all within a remote-first environment.

Key Responsibilities:

• Develop and implement integrated marketing strategies for various sports properties and events.
• Manage and execute digital marketing campaigns across social media, email, content marketing, and paid advertising channels.
• Conduct market research and competitor analysis to identify new opportunities and trends.
• Craft compelling brand messaging and creative content that resonates with target audiences.
• Collaborate with sales, product, and partnership teams to ensure cohesive brand representation.
• Track, analyze, and report on key marketing metrics (ROI, CAC, LTV) and campaign performance.
• Manage marketing budgets and allocate resources effectively.
• Stay abreast of the latest developments in sports marketing and digital technologies.
• Foster strong relationships with media, influencers, and community partners.
• Lead and mentor junior marketing team members as the team grows.

This role is based in Baltimore, Maryland, US , but is a fully remote position, offering the flexibility to work from anywhere within the United States. We are looking for candidates who are self-starters, possess excellent communication skills, and thrive in an independent work environment. A bachelor's degree in Marketing, Communications, or a related field is required. A minimum of 5 years of experience in sports marketing or a similar role is essential. Proficiency in marketing automation platforms, CRM software, and analytics tools is a must. Join our forward-thinking team and make a significant impact on the future of sports marketing.