Lead Digital Marketing Strategist (Remote)

Our client is seeking a dynamic and results-oriented Lead Digital Marketing Strategist to spearhead their online presence through a fully remote engagement. This role is central to developing and executing comprehensive digital marketing campaigns designed to drive brand awareness, generate leads, and enhance customer engagement. You will be responsible for overseeing all aspects of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. The ideal candidate possesses a deep understanding of current digital marketing trends, analytics platforms (e.g., Google Analytics, Adobe Analytics), and marketing automation tools. You will lead a remote team, setting strategic direction, managing budgets, and ensuring the successful implementation of campaigns across various channels. Key responsibilities include conducting market research, identifying target audiences, developing compelling campaign narratives, and optimizing strategies based on performance data. A strong portfolio demonstrating successful campaign execution and measurable results is essential. You will collaborate with creative, content, and web development teams to ensure cohesive brand messaging and user experience. Excellent leadership, communication, and project management skills are required. A Bachelor's degree in Marketing, Communications, Business, or a related field is required; a Master's degree is a plus. A minimum of 8 years of progressive experience in digital marketing, with at least 3 years in a leadership role, is mandatory. This fully remote position offers the flexibility to work from anywhere in the US, requiring self-motivation and excellent time management. Join our team and shape the future of our digital outreach. The nominal job location is **Los Angeles, California, US**, however, this position is fully remote.